For good. For ever. | Guide to Using Positioning Statement for Community Foundations
The "For good. For ever." positioning statement has been developed for individual and collective use by community foundations. It is a clear, concise, and memorable phrase that quickly communicates what is unique about community foundations. Note that the U.S. Patent and Trademark Office has assigned this artwork a registered trademark (®); the artwork should not be modified in any way. A registered trademark protects the integrity of the positioning statement and discourages inappropriate use.